Hayley is an incredibly successful and established blogger and influencer, with her luxury blog, formerly Frock Me I’m Famous, covering all topics from travel, lifestyle, interiors and fashion.

Hayley’s blog had worked incredibly well for her over the last ten years, but as Hayley, her style and content had evolved, her website hadn’t.

I worked with Hayley to migrate her blog from Wordpress to Squarespace and redesign her website and branding to a much more elegant and editorial style that now suits her and her content to a tee.

In 2023, Hayley also started a Wedding Content Creation business, and so, within the same site, I created a dedicated WCC page that seamlessly switched to her WCC branding, providing her clients with a much more elevated process for enquiring with her (vs her previous Google Doc process!).